Around this time last week I took part in a bloggers chat on Twitter. The topic was ‘Blogging Truths’ and the first question was “What is your unpopular blogging opinion?” A little apprehensively I typed in the answer “Unpopular blogging opinion? A disturbing number of blogs are fluffy, minimal, marble, pink + indistinguishable from one another #lbloggers”. I was expecting either a few curt responses or plain disinterest and a total lack of response at all. Instead I was pretty surprised with how many people actually liked it – and not just in the traditional social media sense.
Before entering the blogosphere I thought I was a pretty average woman, girl, twenty-something-female, what-have-you. And in many ways I still maintain I am. On the spectrum that is total pearl-wearing, small-dog-toting, lady-like girly-girl to errrm… someone more like Brienne of Tarth, I think I’m a healthy mix and probably average out at about central on that spectrum. I quite enjoy pamper nights, tubs of B+J’s; slicking on a dark lipstick, pair of heels and going out dancing. But that said I’m also partial to muddy walks in wellies; to ale and whiskey and Star Wars. I like to think I could chop logs with an axe, drive a motorcycle one day and do pretty well with Bear Grylls in the wild. Maybe. If he brought an electric blanket.
Still being pretty “average” – not prescribing to stereotypes at either end of the scale – I kinda assumed most females, were reasonably similar to me in that sense. Y’know? I thought we all rolled our eyes at the fact there’ll always be that pink mobile phone model and that women’s events tend to revolve around cupcakes and cocktails. Yet my experience of the blogosphere has been much more Barbie than Brienne of Tarth. The overwhelming majority of blogs I’ve stumbled across are a either candyfloss pink or monochrome grid affairs – perhaps with a little marble detailing?
To be quite honest, I feel like something of a misfit in the community. I can joke that I’m carving out my own niche here, but really it’s just got me thinking about the culture we’ve created for ourselves online; why it exists, what ideas it reinforces and what it communicates to the rest of the world. Cause blogs are a part of the media; circulation figures show they’re actually replacing women’s magazines. And sure, we were all sick of the celebrity shaming, diet tips and photo-shopped abs but what are we replacing those pages with?
I’d love to hear your thoughts on this in the comments; what kind of ideas are you communicating? What kind of content are you creating? What kind of girl are you?